Chinese state-owned Guangzhou Automobile Group (GAC Motor) has signed a strategic partnership with Salvador Caetano to distribute its cars in South Africa, reported TopAuto.
Chinese car brands are expanding in South Africa, with 11 new models expected to be released in 2024.
As of January 2024, two Chinese carmakers featured on the National Association of Automobile Manufacturers of South Africa’s list of best-selling car brands in the country – namely Haval (8th) and Chery (9th), which sold 1 463 and 1 425 units, respectively.
The popularity of Chinese cars in South Africa is undeniable, and it’s no surprise GAC Motor wants a piece of the South African market.
Guangzhou Automobile Group is the fifth-largest vehicle manufacturer in China, with 113 000 employees and shares in both Honda and Toyota.
‘Dedicated to the automotive industry for years and present on three continents, GAC Motor has accelerated the process of international business. This partnership with Salvador Caetano Auto in South Africa is the startup of the cooperation of both parties’, said Wang Shunsheng, Deputy General Manager of GAC Motor.
‘Both companies will leverage their respective strengths to bring quality products to South Africa while building a strong dealership network focused on customer satisfaction’.
GAC Motor has a global vehicle portfolio of 12 different models, including sedans, SUVs, and MPVs. However, which of these models will be available in local showrooms has not yet been revealed.
It is likely that GAC will initially focus on introducing its SUVs in South Africa.
The SUV models have automatic petrol engines and come in different sizes and specifications.